VentureLabVentureLab
External Product Squad

Turn your idea into a live product

VentureLab is a Sweden-based product studio. We work as your external product squad—from concept to V1, and beyond.

Sweden-based · Working with global ventures

Your path to production

Three stages, one focused squad

Sprint

Product Sprint

Rapid discovery and validation in 1-2 weeks

Launch

V1 Launch

Production-ready product in 6-12 weeks

Dedicated squad
Scale

Platform

Continuous evolution and feature expansion

Two Labs, one mission

We support ventures in different contexts.

Whether you're building from scratch or inside an existing organization, we plug in as your external product squad.

For founders

StartupLab

From validation to V1

StartupLab helps founders turn validated ideas into production-ready V1 products, without having to build a full in-house tech team.

  • V1 scoping & product blueprint
  • MVP / V1 design and development
  • Post-launch iterations and support
For organizations

EnterpriseLab

From strategy slide to shipped product

EnterpriseLab helps organizations turn strategic ideas into digital ventures: platforms, apps, and internal tools that actually launch.

  • Discovery & opportunity framing
  • Custom platforms, apps, and tools
  • From pilot to rollout

How we work together

A simple, focused path from idea to shipped product.

01 · Discovery Sprint

Align on goals, users, and scope

We dive into your venture, clarify what success looks like, and design the V1: feature set, architecture, and roadmap.

02 · Build & Launch

Ship a production-ready V1

A dedicated product squad designs, develops, and tests your product — and we launch together with real users.

03 · Learn & Evolve

Iterate with real-world feedback

We refine the product based on usage, improve performance, and prepare the foundations for scale.

Let's talk about your next product

Tell us about your venture and where you are today.

Sweden-based product studio · Working with global ventures